FarmPogo Intelligence
44 data points. One farm.
MLS trends, census demographics, building permits, planning applications, Bank of Canada rates, CPI-adjusted appreciation, and FSBO signals — all scoped to your exact farm boundaries.
Know your farm better than anyone.
FarmPogo delivers weekly farm intelligence reports to Nova Scotia real estate agents — 44 data-backed stats, predictions, and ready-to-use marketing assets, generated automatically for your specific farm.
Farm map preview
44
data points per weekly report
2006
MLS data going back to
5
maximum DAs per farm
3
marketing asset themes
Everything you need to own your farm.
Assets
Ready to deploy, every week.
Social stat cards, a print-ready postcard, a farm newsletter, and a one-page market report — generated automatically with your farm's real numbers. Five themes to match your brand.
Predictions
See what's coming.
Cross-dataset predictions your competitors can't produce: listing waves, downsizer cohorts, development adjacency impacts, affordability ceilings, and more.
How it works
1
Step 1
Choose your farm
Select up to 5 dissemination areas on our interactive map. Your farm is defined precisely — not by a postal code, by a polygon.
2
Step 2
Receive your intelligence
Every Monday morning, your farm intelligence report lands in your inbox. 44 stats, signals, and predictions, scoped to your farm. No manual work.
3
Step 3
Deploy to your farm
Six ready-to-use marketing assets arrive with your first report — social cards, a postcard, a newsletter, a one-pager. Designed in your chosen style. Print, email, or post.
What agents are saying
"Agent testimonial coming soon."
Agent Name, Halifax Realty
"Agent testimonial coming soon."
Agent Name, Dartmouth Properties
"Agent testimonial coming soon."
Agent Name, Bedford Real Estate
What is a farm in real estate?
A real estate farm is a defined geographic area where an agent consistently markets their services and builds expert presence. Agents who farm a neighbourhood over time develop a track record that gives them a conversion advantage over generalist competitors.
What is a Dissemination Area and why does FarmPogo use it?
A Dissemination Area (DA) is the smallest geographic unit for which Statistics Canada publishes census data — typically 400–700 households. FarmPogo uses DAs because they align census demographics, building permits, and planning data to a precise polygon, giving you far more accurate intelligence than a postal code or neighbourhood name ever could.
Can I change my farm after I sign up?
Yes, anytime. Log in to your account and adjust your DA selection on the interactive map. Your next Monday report will reflect your updated farm boundaries.
Is this available outside Nova Scotia?
FarmPogo currently serves Halifax Regional Municipality. NS-wide coverage is planned — join the waitlist if you're outside HRM.
What data sources does FarmPogo use?
FarmPogo draws from: MLS transaction history, Statistics Canada census, NS property assessments, HRM building permits, HRM planning applications, Bank of Canada rates, and Statistics Canada CPI.
Start your farm today.
Weekly intelligence. Ready-to-use assets. DA-level precision. Nova Scotia agents only — currently serving Halifax Regional Municipality.